Leading Medical Device MedTech For an innovative, life-saving medical device (name withheld to protect trade secrets), we leveraged a full-funnel strategy and used MTA (multi-touch attribution) to optimize upper, mid and lower-funnel tactics and creative until we knew what worked – ultimately achieving a 33% media cost reduction and 300% sales increase. Contact us to learn more. Safe Auto Insurance SafeAuto’s legacy agency had been unable to scale digital and continued to run with the same display vendors month over month. Upon winning the business, our first task was to clean up tracking and attribution to ensure credit was delivered to the right partner. We used one ad server for all digital media and began … Continue reading Safe Auto → Troy-Bilt Home and Garden To announce Troy-Bilt’s move to a new mass retailer in 2019, we needed to create interest among key outdoor power equipment shopper segments, to ensure they knew where to find it. With precision and efficiency at its core, our media plan programmatically delivered the brand’s “durability through extreme testing” message across a range of digital … Continue reading Troy-Bilt →