Disclosure: All data provided in this article was collected in June 2023. Data could change by the time the article is published. All data was collected using Google Labs. Marcus Thomas is not affiliated with nor works for any of the brands or products mentioned in this article.  By now, you are probably well aware … Continue reading Google AI: Search Generative Experience and How It Could Impact Your SEO →

Another Google Algorithm update – heart is pounding in my chest; I feel the sweat and frustration creeping in as I read through the latest Google Algo release. This feeling has become all too familiar; this is Google’s 8th confirmed update of the year. Four confirmed updates just in the last two months, and many … Continue reading 2022 Google Algorithm Updates and What’s to Come in 2023 for SEO →

Here are three key tips to follow when creating new content in order to better connect with your customers:    1.  Start with research Ask yourself and your team what your potential customers would like to know about your brand and services. What are the must-haves your customers need to know in order to understand … Continue reading Three key tips to create meaningful content for your target audience →

Google released yet another update this past November in an effort to combat spammy websites and improve search results. This update took about eight days to complete. If you are seeing drops in rankings, your website could have been hit by the update. How is this different from Google’s July spam update? This one in … Continue reading Google Spam Update: What It Means for Your Website →

Following a very unclear core algorithm update on June 2, which created a lot of stir in organic search rankings, Google started slowly rolling out the much-anticipated Google Page Experience Update, focusing on website performance, Core Web Vitals and mobile friendliness. Has your website or your client’s website been impacted from the Google Page Experience … Continue reading Google Page Experience Update Rolled Out in June: What Webmasters Need to Prioritize →

Google Page Experience Update Will Launch May 2021 – What Does this Mean for Your Business? Google announced that in May 2021 they will launch a new algorithm update – the Page Experience update. This update for organic search results focuses on user experience. Google will take expected user experience into consideration for ranking in … Continue reading Google Page Experience Update Will Launch May 2021 – What Does this Mean for Your Business? →

Google is now offering the Google Guarantee certification for a monthly fee, outside of Local Services ads. It’s positioned as an “upgraded profile” that will include a badge appearing on the profile, which may also appear in the Local Pack. The cost is $50 per month, subject to Google Guarantee’s normal eligibility rules, which include … Continue reading What does Google Guarantee badge mean for your business? →